Back in 2010 the founder of Sunshine Cycles, Luke Young, was working in one of Australia’s most toxic industries, mining. There was a sense of not being fulfilled, it was a real and present issue for him.
Although the money was great, the desire to do things for the planet was greater. As an adventure man, diving, mountain biking, surfing, and general lover of life, Luke embarked on a journey of discovery into creating a sustainable business, bringing together his passions for fun and adventure and his core values of creating something for the community and the wider health of the planet.
Sunshine Cycles was born.
Hot summer days, Byron Bay, 2016, the traffic is bustling, there are no car parks, beautiful people are strolling and checking out the cafés and restaurants, backpackers and holidaymakers are enjoying themselves, people sunning on the beach, but really it is simply chaos. A beautiful one, but still chaos.
I’m not sure if you have been to Byron Bay, but I am sure you have heard of it. A town that has at its heart the true elements of fun, free-loving hippies blended with surfers, influencers, big brands, beautiful restaurants, and traditional owners of our beautiful land protecting some of the world’s most beautiful beaches and keeping the spirit of nature alive. Bing!! Lightbulb moment.
Luke’s, driving around in this madness like everyone else, looking for a park to meet up with friends at the beach and catch some waves, has an epiphany. Ebikes are fun, there are no car parks, I can carry my board to the beach on my bike, and if they were to run on solar power I have a business idea that cannot be shaken. Sunshine Cycles were birthed.
Built on a vision of bringing the community together, encouraging a healthy lifestyle, and contributing to the electric vehicle movement, Sunshine Cycles are eliminating the toxic fumes in paradise, and beyond.
Having has created the world’s first fully sustainable automated ebike hire pod, solar-powered and engineered using as many recycled materials as possible, Sunshine Cycles is the culmination of fun times, sustainability and the future all rolled into one. The bikes not only make it easy to get around but also feel super cool, retro and bring technology and green power together. We offset our carbon from the making process, create our pods out of old shipping containers, and try to limit the use of new materials wherever we can. We are working towards being a negative carbon company, that is not our only goal, but it is one of our driving goals.
Next time you are in Byron, be sure to look us up, call us, check out our fleet, and go for a ride!!